Fish Tale Boats | Digital Success with Boat Marketing Pros

Fish Tale Boats Rides the Wave of Digital Success with Boat Marketing Pros

Fish Tale Boats, a family-owned and operated boat dealer in Southwest Florida, has made remarkable strides in the boating industry. Partnering with Boat Marketing Pros, they’ve enhanced their online presence and inbound leads, bolstering their reputation as a top dealership with brands like Grady-White, Chaparral, and Robalo.

At a Glance

Industry: Boat Dealer
#1 Ranking for top keywords
+20% Click-through-rates YOY
+19% Inbound leads YOY
#1 Robalo Dealer for 5 consecutive years

What We Did

Digital Dominance+
  • Custom Website
  • Inventory Management
  • Organic SEO
  • Local SEO
  • PPC
  • Social Media Management
  • eNewsletter
  • Creative Services
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The Challenges

Fish Tale Boats faced significant challenges, including an outdated website, low search engine rankings, and a lack of social media presence and digital marketing strategy. This hindered their ability to attract and retain customers in the highly competitive digital space.

The Solution

Boat Marketing Pros developed a comprehensive digital marketing strategy for Fish Tale Boats. This included creating a custom, responsive website with integrated inventory management, conducting a full SEO audit, and developing targeted search engine campaigns. We also established a robust social media presence, enhancing brand awareness and customer engagement.

The Result

The collaboration with Boat Marketing Pros yielded impressive results for Fish Tale Boats. They witnessed a 12% increase in web lead forms year over year, achieved a #1 ranking on Google for key search terms, and significantly enhanced their online presence and revenue.

#1

Ranking

Fish Tale Boats achieved the top position on Google for crucial keywords, significantly enhancing their visibility and driving more targeted traffic.

+20%

Click-Through-Rates

The innovative digital strategies led to a substantial increase in click-through rates, reflecting higher engagement and interest from potential customers.

+19%

Inbound Leads

Their focused digital marketing approach resulted in a notable increase in inbound leads, contributing to sales growth and business expansion.

Increased

Reach

Representing six manufacturers and employing over 60 individuals across three locations, Fish Tale Boats has solidified its status as a prominent player in the boat dealership industry.

#1

Robalo Dealer

Fish Tale Boats has been the #1 Robalo dealer worldwide for five consecutive years (2018-2023).

#1

Combined Robalo & Chaparral Dealer

In addition to their #1 Robalo Dealer accolade in 2023, they achieved the distinguished position of being the #1 Combined Robalo and Chaparral Dealer

The partnership between Boat Marketing Pros and Fish Tale Boats resulted in significant growth and success for the dealership. By implementing a comprehensive digital marketing strategy that included website redesign, SEO optimization, targeted search engine ad campaigns, and social media marketing, Boat Marketing Pros was able to help Fish Tale Boats overcome their challenges and establish themselves as a reputable boat dealership. The results speak for themselves, with increased website traffic, improved search engine rankings, more sales, and stronger brand awareness. This case study demonstrates the importance of having a strong digital marketing strategy in today’s business landscape and the value of partnering with a knowledgeable and experienced agency like Boat Marketing Pros.

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