Transforming Florida Coastal Boat Rental via Automation
Florida Coastal Boat Rentals is a well-known boat rental location. They are perfectly situated in Englewood, Florida, enjoying easy access to the area’s most popular locations that are only accessible by boat. Prior to Boat Marketing Pros, they manually kept track of rental requests, beach equipment rentals, and all the paperwork. With the YesBoatRental plugin we were able to automate the booking process.
At a Glance
What We Did
Comprehensive Digital Transformation
- Automated the boat rental booking process
- Secure payment processing integration with existing POS
- Advanced Boat Rental Inventory Management via YesBoatRental plugin
- Development of a new, responsive, and optimized website
- High-speed, hyper-optimized website hosting
- Comprehensive inventory cataloging system
The Challenges
Florida Coastal Boat Rentals faced significant competition and operational inefficiencies due to a lack of online booking and payment processing capabilities. This coupled with outdated inventory and reservation management practices, left their team handling admin work instead of tending to their current customers & missed leads due to missed calls.
The Solution
Boat Marketing Pros responded by implementing a tailored solution that leveraged their robust YesBoatRental Plugin for WordPress, integrating seamlessly with Florida Coastal Boat Rental’s existing Point-Of-Sale system. This allowed for quick payment processing, automatic inventory management, and a complete redesign of the business’s website to enhance functionality and user experience.
The Result
The collaboration with Boat Marketing Pros significantly enhanced the operational efficiency and customer interaction at Florida Coastal Boat Rentals. The implemented changes not only streamlined their reservation and inventory management systems but also greatly improved their online traffic and conversion rates. This overhaul led to a remarkable increase contributing to the expansion of the client’s market reach and profitability.
+500
% Increase in Reservation Rate
+600%
Growth in Organic Traffic
+65%
Time Spent on Site
Reflecting on the collaboration, Leo Cepero of Florida Coastal Boat Rentals commended the flexibility and efficiency of the solutions provided by Boat Marketing Pros. He highlighted how the seamless integration of deposit collection and scheduling systems has greatly smoothed their operational processes, markedly enhancing overall business operations.